Advantages: 1. Select the pilot cities first, and start to promote them from certain specific streets and specific buildings in a city. Centralized promotion, building advertising, parking lot advertising and other channels, plus regular activities, to ensure the activity of customers. This mode, steady and steady, can control the total cost within a certain range. 2. Quick availability and good experience. Park has a unified image and a specially built distribution team. The front warehouse is basically set within two kilometers, and it is promoted for specific buildings. Moreover, in view of the policy of garbage sorting and floor removal in Shenzhen, the service of helping the younger brother to keep garbage is also introduced, which has a good experience. Park&;s categories are also relatively complete, including fresh food, daily use, snacks, specialty products, etc. The estimated number of products is over 3,000. Disadvantages: 1. Cost. The fixed cost investment is huge, which requires a lot of manpower to develop APP and logistics management system; Invest a lot of cost to integrate the supply chain and establish regional pre-warehouse. Even if only the incremental cost of business is considered-it lies in 1km distribution. Centralized warehousing and distribution in regional distribution points, centralized warehousing and cold storage; In order to ensure 30 minutes delivery, a 1km delivery team is built, and the average cost of each order is 10 yuan, but the profit of each transaction is not estimated to reach this value. The average delivery cost is on the high side, so it is necessary to increase customer activity, increase the value of bicycles delivered by employees, and dynamically deliver goods in batches under reasonable circumstances. After all, the time urgency of milk, water drinks and specialty products is not as high as fresh ones. 2. The profit point is doubtful. Generally, customers will use Pupu as a cheaper channel. If it is a packaged standard product, it is easy to shop around, and Pupu&;s profit margin is small; If it is fresh and unpacked, although the gross profit margin is high, customers can&;t see or touch it, which is far less direct than LBS businesses like Aunt Qian. 3. Customer stickiness. The channels for reaching customers are limited, and daily consumption is mainly generated by pushing customers to repurchase through Focus Advertising APP. Advertising needs cost, and once it is stopped, the customer&;s perception will drop rapidly; The APP experience is general, and many people choose to block it; Customer repurchase involves the integration of operational capabilities, which is more difficult. More advantages: convenience, prompt delivery, disadvantages: the unit price is more expensive, so you can&;t choose it yourself. Choose lifting myself to look, I found that it was moonlight&;s next humorous sentence Cantonese at random? Idioms like long hair? What&;s the next reply of the threesome? How does Ali&;s letter to friends circle? What idioms about flying and dancing animals? Winter sun baby friends circle sentence? The most selling statement? What must be reported four-character idioms? Refuting the classic language of Christmas Eve? Humorous sentences to disturb neighbors? How to use the infusion bottle of Human Amusement Park 2?